My product is aimed towards young to middle aged people for example 12-22 year olds, of both genders, with an interest in music (especially indie, rock and pop). Here are some ways I aimed my product to this audience...
I used a QR code as I expect my young audience to have smartphones as they should be up to date with technology, allowing them to scan it and gain quick and easy access to the website.
All my models are either 16 or 17, which is in the middle of my audience's age range. This should help it appeal to a wider spectrum of ages. Here an acoustic guitarcan be seen, reflecting the kinds of music my audince probably listens to.
Although I have no images of girls, they are mentioned in the text. I therefore chose to include models with slightly androgynous looks in my magazine to compensate for this.
I mention the iTunes store here as most of my audience should be integrated into online consumerism.
I chose Converse as something to win in my competition as UK teens see Converse as trendy as it is a USA import item and is popular in modern teen culture.
